This Privacy Policy describes how Liquid Dust ("we", "our", or "us") collects, uses, and protects your personal information when you visit or make a purchase from our website.
By using this site, you agree to the collection and use of information in accordance with this policy.
1. Collecting Personal Information
When you interact with our website, we collect certain data that may identify you directly or indirectly ("Personal Information").
a) Device Information
What we collect: Browser version, IP address, time zone, cookie data, pages viewed, search terms, and usage data.
Purpose: To ensure the website displays correctly and to analyze usage for improvements.
How it's collected: Automatically via cookies, log files, tags, and pixels.
b) Order Information
What we collect: Name, billing and shipping address, email, phone number, payment details (e.g., credit card or PayPal).
Purpose: To process orders, arrange shipping, communicate with you, issue invoices, and screen for fraud.
How it's collected: Directly from you during checkout or customer communication.
We do not sell, rent, or trade your personal data to third parties.
2. Use of Personal Information
We use your information for:
Order fulfillment and customer support
Service improvement and fraud detection
Legal compliance
Sending updates and marketing communications (only if you opted in)
3. Minors
Our website is not intended for individuals under the age of 18. We do not knowingly collect information from minors. If you are a parent or guardian and believe your child has provided us with personal data, please contact us to request deletion.
4. Behavioral Advertising
We may use your information to display ads or promotions that may interest you.
Examples:
We may work with platforms like Google Ads or Meta (Facebook/Instagram) to understand behavior and measure ad performance.
Cookies or pixels may be used for ad personalization, depending on your location and consent.
You can opt out of targeted advertising via:
Google Ads Settings
Facebook Ad Settings
Digital Advertising Alliance Opt-out Portal
5. Lawful Basis for Processing (GDPR)
If you are located in the European Economic Area (EEA), we process your data under one or more of the following legal bases:
Your consent
Contractual necessity (e.g. order fulfillment)
Compliance with legal obligations
Legitimate interests (e.g. improving services, fraud prevention)
6. Data Retention
We retain your personal data only as long as necessary for the purposes described. For example, we keep order data for legal and accounting purposes unless you request deletion.
7. Automated Decision-Making
We do not engage in automated decision-making that has a legal or significant effect on you. We may use limited automated tools (e.g. fraud detection systems), but they do not override your rights or freedoms.
8. Your Rights (GDPR and CCPA)
You have the right to:
Access your personal data
Correct or update your data
Request deletion ("right to be forgotten")
Withdraw your consent at any time
Object to data processing or request data portability
To exercise these rights, contact us at: [email protected]
If you reside in California (under CCPA), you may designate an agent to submit such requests on your behalf.
9. International Data Transfers
Your information may be processed or stored outside of your country of residence, including in the EU or other regions with appropriate safeguards. We ensure all transfers comply with applicable data protection laws.
10. Cookies
Cookies are small files stored on your device to improve your experience.
We use:
Essential cookies – for basic site functionality
Performance cookies – for analytics and traffic insights
Marketing cookies – for ad personalization (only with your consent)
You can disable cookies in your browser or modify your consent settings on our site.
11. Do Not Track Signals
Some browsers send "Do Not Track" signals. As there is no uniform standard, our website does not respond to these signals at this time.
12. Policy Updates
We may update this Privacy Policy periodically to reflect legal, operational, or technological changes. Updates will be posted on this page with the revised effective date. Continued use of the site implies acceptance of the new terms.
13. Contact
If you have any questions, requests, or complaints regarding your personal data, please contact:
Email: [email protected]
Mailing Address: 44 rue Claude Decaen, 75012 Paris, France
If you are not satisfied with our response, you may file a complaint with your local data protection authority. In France, contact the CNIL: https://www.cnil.fr